SAPA#0792: Is it true that Blue Bird’s financial performance declines due to disruption or substitution of online taxis? Advantages of online taxis that can be ordered through the application also have been delivered by Blue Bird. It is the price that is still a differentiator. Extremely cheap cab fares online due to efficiency? No! The direct cost of the taxi business (COGS equivalent in non-service business) has spent 73% of turnover. Super cheap rates occur due to other factors. The most dominant in the individual business online taxi does not take into account the direct costs, especially the non-cash and the support/subsidy of the company’s application provider. Such a thing would not be long last due to, in the long run, the business function is looking for a return on capital and profit. Blue Bird challenges to survive during the period of losses very cheap fares can still be borne by the online taxi business. Sarapan Pagi presented by SNF Consulting https://t.me/sarapanpagi